In this Case Study, I break down the efforts made and strategies implemented to create an effective drop of my SSSMAUG art collection.

At the time of my posting this case study, the SSSMAUG drop and sales related to it’s marketing have garnered more than 30K ADA in sales. $7,500 USD at this time.

CHAPTERS

Chapter 1: Intro
Chapter II: Community - 4:20
Chapter III: Marketing - 23:11
Chapter IV: The Drop - 34:28

LINKS:

The Drop Page: https://www.jasonmatias.com/snek

Anticipation Tweet:

https://x.com/realjasonmatias/status/1710027317739954557?s=20

Drop Tweet:

https://x.com/realjasonmatias/status/1712135544384397805?s=20

Emotional Significance Tweet:
https://x.com/realjasonmatias/status/1712864582468002224?s=20